Friday, August 21, 2009

Win a trip to see Erin Fetherson show at NYC Fashion Week

NYC Fashion Week is just around the corner! ShopBop and Erin Fetherson are offering you a chance to win a trip to see the Erin Fetherson Fashion Show in September. You only have until August 27th to enter. Enter here: http://ebm.whatsnew.shopbop.com/r/regf2?aid=1135692905&n=1&a=0&SOURCE1=erin&SOURCE2=erinf

After you enter the contest take a look at Erin's third short film titled “Birds of a Fether” on Style.com. The film is beautifully shot, stylish and just plain cool! Would you expect anything less from Erin? Directed and produced by director/photographer Marisa Crawford, Birds of a Fether’
showcases the designer's Autumn-Winter 2009/2010 collection. The film's hip cast includes actress Paz De La Huerta, model/actress Ingrid Schram, models Daria Strokous, Kelsey Close, Rudi Ovchinnikova, Sacha Blue, and Karina G.

The film is just under 5 minutes and it is loosely inspired by the tale of the pied piper, showing Fetherston uncovering a magical trumpet which has washed ashore beneath the Brooklyn Bridge. Under the power of its enchantment, the designer takes to the streets of New York City and begins to collect a following of characters who emerge from the stoops and windows of the city's apartments, restaurants and ally-ways, all of whom are drawn to the magic. Fetherston and her collective, all dressed in the designer's collection, carry on in a near manic and highly visual procession through the streets of the West Village and Tribeca.

Click this link to see Birds of a Fether: http://www.style.com/video/guest-directors/guest-directors/1896809785/embirds-of-a-fetherem/33805471001

Friday, August 7, 2009

Rodarte to launch affordable limited-edition collection for Target

Target announces Rodarte as the next limited-edition designer for GO International®, an innovative program designed to offer guests reasonably-priced fashion created by world-renowned designers. Kate and Laura Mulleavy will launch their exclusive collection available at most Target stores nationwide and online at Target.com. The women’s fashion collection will launch on December 20, 2009, and be available through January 31, 2010.